CASABLANCA FALL 2022 AD CAMPAIGN FEATURING NICOLAS CAGE

CASABLANCA FALL 2022 AD CAMPAIGN FEATURING NICOLAS CAGE

Charaf Tajer‘s Casablanca celebrates its Fall collection with a campaign fronted by Nicolas Cage.

August 8, 2022

Joined by two of fashion’s most in-demand names, Alton Mason and Anok Yai, Actir Nicolas Cage is seen wearing the Casablanca Fall 2022 collection in a campaign shot by Hugo Comte.

Hollywood glamor meets the early conceptual paintings of American artist Eric Fischl, delivering saturated hues that depict an alternate suburbia drenched in a hedonistic and satirical undertone that comments on one’s dreams.

Speaking on the campaign, Tajer says, “Los Angeles is an important city for me, and I wanted to create a Hollywood moment between models I love, like Alton [Mason], who is a dear friend of mine, and Anok [Yai], who I truly love and think is one of the most beautiful women in the world. Then there’s the icon that is Nicolas Cage. Hugo and I are also good friends and we’ve wanted to work together for a long time, so this felt like the perfect time and place to do it.”

The result is a campaign that feels true to Casablanca, snapshotting the brand in its own period as a zeitgeist of pop culture and stardom, subsequently echoing the choice to cast Cage, who has recently started to grow a love for the brand — in turn making him an authentic choice for Casablanca.

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