SELF-PORTRAIT PRE-FALL 2022 AD CAMPAIGN

SELF-PORTRAIT PRE-FALL 2022 AD CAMPAIGN

Self-Portrait unveils its latest campaign starring Irina Shayk who returns after her debut for the brand last year.

May 23, 2022

Captured by photographer Carlijn Jacobs in New York, Irina Shayk wears pieces from the Self-Portrait Pre-Fall 2022 collection in a campaign that continues the visual narrative of capturing and celebrating the different sides to the self-portrait woman.

Irina Shayk said, “I loved working with self-portrait – a brand that celebrates women and loves to make them feel their best. Working with them really feels like family.”

The Self-Portrait Pre-Fall collection introduces a refined approach to dressing in the springtime. Clean silhouettes are the focus with voluminous lace detailing and figure-hugging knitwear styles offered in a palette of pastels, vivid hues and more muted tones.

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