GIORGIO ARMANI SPRING 2022 CAMPAIGN FILM
Giorgio Armani is expanding on the concept of movement, sound and light through an ominous Spring campaign.
March 30, 2022
Unveiling the new Giorgio Armani Spring 2022 campaign that explores the art of subtraction as a mean to express nuances and expand possibilities and narratives.
For Giorgio Armani’s spring-summer 2022 campaign, Luna Bijl is the star, and she captivates in the spotlight. The Dutch model, who Mario Sorrenti photographed, poses against a gray backdrop of reflected water while dressed in new season fashion. Armani’s trademark tailoring and an embroidered gown and metallic pieces are all on display in this collection.
Statement earrings, as well as an oversized bag, are used as the season’s accessories. Luna also appears in a short film with male model Parker van Noord, set to dramatic music and voiceovers also directed by Sorrenti.