MAX MARA ATELIER FALL 2021 RTW COLLECTION

MAX MARA ATELIER FALL 2021 RTW COLLECTION

The Max Mara Atelier collection is centered on research and innovation in coats.

May 4, 2021

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The Max Mara Atelier Fall 2021 RTW collection’s inspiration is the world of modern art featuring coats with overlapping textures where you can feel the quality. Intrinsically precious thanks to the great attention to detail the coats are created to last and pass on the alchemy secrets of the constant search for perfect beauty.

Loosely referencing Arte Povera maestro Jannis Kounellis, the Atelier lineup includes coats in sculptural, chiseled shapes rendered in substantial yet supple fabrications; double cashmeres and alpacas were felted, brushed, and textured, and treated to achieve an almost granular and organic finish. Volumes had presence and character, suggesting an elegant gesture of protection. Egg-shaped and cocooning, trapeze-cut and sartorial, or kimono-shaped and clean-lined, they were given punch by a rich, organic palette inspired by Arte Povera’s materials: metal, charcoal, jute, driftwood, chalk, and briar root.

Black leather inserts hidden under collars and contrasting coal-black taffeta linings added a sharp edge to the calm, self-confident look of the collection. A black double crêpe stole was bias-cut in scalloped petals and sensuously wrapped around an impeccably cut cardi-coat; hinting subtly at Kounellis’s dark romanticism and his love of roses.

The Atelier’s tightly edited selection of Fall coats will be sold only through the label’s flagship stores.

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