GANNI PRE-FALL 2021 COLLECTION
Ditte Reffstrup photographs her new collection inside of a well-known bike shop on the outskirts of Copenhagen.
December 1, 2020
Ditte Reffstrup creates a nostalgic ode to the Fall 2018 for the new Ganni Pre-Fall 2021 collection, updating some of those recognizable house codes.
That Fall 2018 season, she dedicated the collection to her hometown of Copenhagen and commissioned artist Ana Kraš to wander around the city and capture snapshots of surprising faces and places. The clothes were designed to highlight Ganni’s signatures: the exaggerated pilgrim collar, subtle embellishments, floral prints, and effortless silhouettes.
Pretty, well-dressed girls on bicycles may have been some of the original muses for the Ganni brand, but Reffstrup has brought that Scandi-cool aesthetic to a whole new level over the last couple of years.
This season, that elevated but effortless look came by way of a striped-tent dress with fitted sleeves and a pilgrim collar. Tie-dye prints and sharp knits also stood out, as did the scallop edge cutouts on the hemlines of skirts, tunics, and dresses. According to Reffstrup, that detail was meant to mimic waves, which served as a quiet nod to Copenhagen’s waterfront.