TORY BURCH SPRING 2020 CAMPAIGN FILM

TORY BURCH SPRING 2020 CAMPAIGN FILM

The campaign celebrates the commitment to empowering women and more than 10 years of advancing women’s entrepreneurship through the Tory Burch Foundation.

June 8, 2020

The Tory Burch Spring 2020 campaign “Walk the Walk” brings together the new collection and the brand’s overarching message of women’s empowerment, distilled in Tory Burch’s signature call to action, #EmbraceAmbition.

The new campaign builds on the Tory Burch Foundation’s Embrace Ambition global initiative, launched in 2017, and features powerful images and video of Natalia Vodianova, Anok Yai, and Tory, walking and talking about the importance of embracing ambition. Natalia says, “To me, ambition has to have purpose…” while Anok notes that “Your character is how you treat someone [who] can do nothing for you.” Tory sums up her personal philosophy and the deep sense of purpose that drives her: “Embracing ambition means empowering other women.”

Tory Burch Spring 2020 campaign “Walk the Walk” nods to Tory’s long-standing dedication to making a difference in women’s lives through her eponymous company and the Tory Burch Foundation, which provides access to capital, education and digital resources in the U.S., as well as a Fellowship program.

The new campaign’s call to #EmbraceAmbition echoes the Foundation’s ongoing global initiative to address the double standard that exists around ambition.

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