CHANEL ‘OVER THE MOON’ FINE JEWELRY SPRING 2020 COLLECTION FILM

CHANEL ‘OVER THE MOON’ FINE JEWELRY SPRING 2020 COLLECTION FILM

Throughout the video, each passenger is elegantly decorated in Chanel's latest watch and fine jewelry collection.

January 21, 2020

The Chanel ‘Over The Moon’ fine jewelry collection is in celebration of the new Camélia collection. The story focuses on a group of 4 strangers that meet inside an elevator going up to the last level, the Moon. On each stop, a new passenger tags along on the journey, becoming increasingly more intimate with one another as the elevator reaches closer and closer to the final destination. On one level, the presence of camelia is brought in, a nod to the captivating flower that has served a symbol for the house of Chanel for decades. On another, a refreshment for the road in the form of popcorn entertains the guests while they patiently await their arrival.

The Première Rock Pink Blossom watch is seen keeping time of the expedition’s duration. While the Camélia collection is seen gracing the décolletage of the various members onboard. The Première Rock watch in Pink Blossom is a limited edition version of the original, with a mother of pearl dial and steel-chain bracelet interlaced with pastel-pink leather.

From dazzling diamonds to luxurious gold settings, each collection signifies the quality craftsmanship of the french label. The Camélia collection showcases the house flower in a diamond-encrusted version with a white and pink gold setting. For the Première collection, the watches encompass the aesthetic of the brand, mixing velvet with chains and classic colors with exclusive shades of pink. The Première watch remains a classic, as the black lacquered dial is cased in 18K yellow gold with a velvet strap, staying true to the elegant and understand the feel of the collection.

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