Yohji Yamamoto Parfums relaunches with a fragrance collection with moody scents and reminiscent notes.

February 18, 2019

The Yohji Yamamoto brand is the combination of revolution approaches, created to be an avant-garde of industry and targeted to those seeking self-actualization and individualism. Introducing the Yohji Yamamoto Niche fragrance collection, a line where every single scent is a reflection of the main values and DNA combined together to give the brand’s heritage.

The Niche collection features five fragrances each representing an intrinsic aspect of the DNA of the brand.

Mode Zerowoo features a woody musk with notes of jasmine, cedarwood and ambrofix. Deconstruction includes an ambery, woody scent with notes of grapefruit and rose, iris and cedarwood, as well as patchouli oil and leather. Darkness is described as an aromatic “statement” scent. with  cypress oil, juniper, carrot seeds, sandalwood and patchouli. In Paradox launches with spicy notes of nutmeg join the floral elements of orange blossom and the sweetness of vanilla. Avant Garde, the name of which reflects a guiding principle of Yohji Yamamoto, is a woody fragrance with leather as a key component with notes of violet, carrot seeds, iris, sandalwood, cedarwood and musk.

Each bottle is decorated with multi-layer foiling technology, developed specifically for the project. Bottles are differentiated by inner finishes. Each fragrance is packaged in a subtle black box of foam material together with a hidden message from Designer himself.

Shop the collection here.


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