JIMMY CHOO FALL 2018 COLLECTION FILM
Jimmy Choo's Fall collection heralds a return to an exquisite yet insouciant glamour.
September 12, 2018
The Jimmy Choo Fall 2018 women’s film stars the powerful model trio Joan Smalls, Lily Aldridge and Rosie Huntington-Whiteley, who lend a Midas touch to the golden themed collection. The collection is tempered by silhouettes carved with a modern refinement reminiscent of the illustrator Erté’s lyrical alphabet.
“Joan, Lily and Rosie are very different girls but combined they embody the essence of the Jimmy Choo woman; confident, daring with a playful side. The girls are friends in real life which created a great atmosphere on set which is echoed in the film and images, they are beautiful and know how to have fun,” said Sandra Choi, Creative Director
Directed by Gordon von Steiner, the film captures Joan, Lily and Rosie enjoying a girls night in centred around a game of dress up in a closet of dreams that culminates in a dance off set to Sofi Tukker’s dance anthem ‘Bestfriend’.
The film brings to life the stills captured by Lachlan Bailey with the Autumn Winter collection’s gilded theme shinning omniscient throughout the imagery.