Discover Chanel’s essential and universal beauty step for the eyes
In 2017, Chanel created BLUE SERUM, an intense revitalizing serum for lastingly younger looking, firmer and healthier skin. It concentrates three longevity ingredients consumed in regions of the world where people live better and longer.
By revealing the skin’s longevity secrets, Chanel offers inspiring, holistic and fundamentally caring beauty.
In 2018, the line expands with a care product specifically for the eye area, Chanel BLUE SERUM EYE made for women in search of instantly fresh and luminous eyes with youthfulness that lasts.
It is widely known that the eye zone is a delicate and vulnerable area subject to dehydration and premature aging. Less smooth and radiant, it loses its beauty and youthfulness over the years, diminishing women’s confidence. In order to perfectly respond to the precise needs of the eye contour, Chanel Research has selected moisturizing, protective agents that fight against puffiness and dark circles, and combined them with the three BLUE SERUM longevity ingredients: green coffee from Nicoya in Costa Rica, Lentisk gum extract from Greek lentisk and Olive tree oleoactive from Sardinia.
The eye contour is smoother, firmer and more even. Age and time are no longer an opponent, but rather a chance to reveal the multiple facets of your beauty.
Like BLUE SERUM, BLUE SERUM EYE is a universal revitalizing serum that upholds the same demand for a simple formula that goes straight to the essential. Formulated for the delicate eye contour area, it is composed of an anti-puffiness and anti-dark circle complex, which decongests and energizes the eyes, as well as a moisturizing complex to smooth and firm the eye contour.
BLUE SERUM EYE will be available as of January 15, 2018 at all CHANEL Beauty Counters.