JASON WU FIRST FRAGRANCE COLLECTION
Jason Wu launches a self-titled eau de parfum with a fresh perspective.
July 18, 2017
This Summer, Jason Wu will launch his first-ever premiere fragrance collection.
The fragrance, a floral comprised of jasmine, lily of the valley and peony, was developed by Frank Voelkl (of Firmenich) with Parlux. The bottle, co-created with architect Andre Mellone, is similar to Wu’s Fragrance Box Clutch shown in his Fall 2017 runway show.
Jason Wu Eau de Parfum is the second scent that the designer has been associated with having worked with Caudalie to create their 2016 Beauty Elixir.
The Eau de Parfum will also be accompanied by shower oil and body cream. The fragrance will exclusive to Saks Fifth Avenue for three months starting August 17th, and for the same period in Hudson Bay starting August 23rd. The 3 oz. eau de parfum spray will retail for $145 USD while the body cream will retail for $80 USD and the foaming shower oil for $65 USD.