LOEWE FALL 2017 AD CAMPAIGN FEATURING GISELE BÜNDCHEN
Gisele Bündchen is composed in the art-infused Fall campaign.
June 16, 2017
Lensed by legendary photographer Steven Meisel, Gisele Bündchen presents a preview of the upcoming collection of the Spanish label by Creative Director Jonathan Anderson with the Loewe Fall 2017 campaign.
The images represent past, present, and future. The first image shows the supermodel wearing a look from the collection in front of a black “cloud” made of 9,000 silk ribbons; the second shows the iconic Puzzle bag featuring a cloud print; and the third, from a series of artwork by Meisel called “Compositions,” is a surrealist creation showing a group of collected objects floating on a transparent table. Beginning today, 3,000 fly-posters of Gisele wearing the oversized floppy Toast hat will be posted all around Paris, a first for the brand.
Sporting a floppy hat with illustrated slices of bread and dark designs, she stares into the camera with her drop dead gorgeous looks. In another image she is seen sporting a checkered dress and knee-high boots. The new collection from Loewe also features the latest puzzle bag in white-blue cloudprint.