The polished Edun Spring 2017 collection puts a strong emphasis on handmade details to balance the African inspiration with a streamlined, urban approach to dressing.
The collection features elements from the ‘70s signature style with cropped bell-bottoms, warm color palette, and suede accessories A 1970’s Jack Garofalo photo of a woman in Harlem dressed in African clothing served as a visual clue.
From zip-front dresses, skinny Lurex knits, and leather jackets with distinctive African details, we are immersed jersey tee shirts individually hand embroidered by a Rwandan women’s group. The organic canvas slip-dress with the A-line silhouette features hand-painted abstract flowers.
All of the pants are effectively tailored in raw African denim, the same hand-painted organic canvas and even a mint green velour. The hero pant silhouette features a slim flare that is designed with the ability to be unzipped below the knees.
Edun is also introducing its first official handbag range, including a crocheted hobo and a square tote with big metal rings for handles.
Speaking to the sustainability of the Edun brand, there is a stunning white coat that is made from recycled polyester and a flowered lace that are unerringly aesthetically beautiful. The brand’s identity and underline the label’s core mission is to support business in Africa and elevate the continent’s rich, artisanal crafts.
Shop the interactive lookbook as you hover over the items of interest and review the details to purchase online.