A playful homage to the cinematic escape and the transformational fantasies take center stage in the exclusive digital film dedicated to Prada 'Cinéma' Spring 2017 eyewear collection.
The new Prada Cinéma short film presents a deceptively simpl... READ MORE
For the latest facet of 365 showcasing the Prada Pre-Fall 2017 collection, award-winning actor Jessica Chastain is the protagonist of a Prada campaign for the second time. In Parallels, the narrative is new: scenes are captured inside and out of a Mo... READ MORE
Introducing the Prada Pre-Fall 2017 campaign, called ‘The Nonconformists,’ spotlighting the new season looks as photographer Willy Vanderperre captured models Natalie Westling, Mia Brammer and Kris Grikaite.
The trio of models appear in a juxtaposit... READ MORE
A reimagining of a fashion campaign, challenging convention and freed from creative boundaries, 365 envisages a new multi-faceted concept of fashion advertising, displaying manifold interpretations of the Prada's collections.
Instead of representing... READ MORE
Prada Parfums marks the launch of its La Femme Prada and L’Homme Prada fragrances with a digital journey that transports users into a virtual reality world through the Prada x Prada interactive app. Through a transitional series of scenes and experie... READ MORE
The Prada 'Past Forward' film is a multi-platform collaboration between Miuccia Prada and American writer/director David O. Russell. Acclaimed for his films such as American Hustle, The Fighter, and Silver Linings Playbook, Russell imagined Past Forw... READ MORE
Introducing the newest Prada Resort 2017 ad campaign photographed in Milan by Willy Vanderperre, featuring actress Jessica Chastain.
In its focus on heritage and deep institutional qualities, this series represents Prada playing Prada — with the sta... READ MORE
The instinctive, human, highly crafted and boundlessly imaginative approach that Prada ascribes to the making of fragrance is everywhere present in the ‘olfactory maps’ for both La Femme Prada and L’Homme Prada. Designed to take the wearer on a voyag... READ MORE
A group of 27 famous and rising models star in the surreal, quirky collage by photographer Steven Meisel that define the newest Prada Fall 2016 ad campaign.
Prada’s creative director Miuccia Prada translating her collection into a multitude of visua... READ MORE
With Vanessa Moody charmingly representing a strong yet confident femininity, the new Prada Mod eyewear film encapsulates a contemporary interpretation of British Mod Culture and its immersive, bold ideology. Confident, international and free thinker... READ MORE
Photographed by Steven Meisel, models Vanessa Axente, Lorena Maraschi, Sasha Pivovarova, Vittoria Ceretti and Fei Fei Sun are captured in a fresh, light and airy space showing off Miuccia Prada’s uniform-like designs. Making for a nice departure from... READ MORE
Blended by Daniela Andrier under the creative direction of Miuccia Prada, the Prada Candy Kiss fragrance lingers on the skin like an addictive olfactory tune.
The starting point was the monochord presence of the musk, its signature purity and tender... READ MORE