Chiara Ferragni represents her Italian roots as the face of Pomellato
Revealing the charismatic and innovative influencer and businesswoman, Chiara Ferragni stars in the Pomellato Spring 2018 as campaign, showcasing a selection of the jeweler’s rings and is recognized as the global ambassador for year.
As an influencer, blogger (The Blonde Salad), stylist, model and now president and CEO of her own business, 30-year-old Ferragni has made her name in the worlds of fashion and luxury. As well as shining on the international fashion scene with her own collections, she regularly partners with major labels for creative collaborations and models for internationally renowned brands.
Shot by renowned fashion photographer Peter Lindbergh, the “Pomellato for Women” campaign features a black and white portrait of the influencer wearing various rings on her fingers. Key pieces from the collection feature at the bottom of the ad.
“I am so proud to join this campaign that represents everything that women can be – strong and capable, and fiercely independent,” said Chiara Ferragni. “And Pomellato’s unconventional style, along with the powerful perspective conveyed in each of Peter Lindbergh’s images, it’s just perfect chemistry. I love the way Pomellato is building a platform for women, celebrating women from different walks of life – it’s a brand that has always dared to break the rules. And the fact that the Maison is 100% Italian, like me, it just feels like such a natural fit.”
Watch behind the scenes as Chiara Ferragni explains her love for the brand.