Bella Hadid spotlights the new Bulgari collection with an innovative design that defies classification

The modern world is an endless maze of tantalizing options: the new Bulgari B.zero1 Labyrinth ring artfully captures this profusion of opportunities. White and rose gold morph into one another, in fluid and unexpected transitions. An innovative design which defies any classification.

Featuring a central spiral, clasped by two flat rings engraved with the Bulgari double-logo, B.zero1 has an unprecedented design. A bold, architectural character, that expresses an innate ability to break free from conventions.

The modern world is an endless maze of tantalising options. The new Bulgari B.zero1 Labyrinth ring artfully captures this profusion of opportunities. White and rose gold morph into one another, in fluid and unexpected transitions.

A fearless woman who breaks boundaries, Bella Hadid epitomises Bulgari B.zero1’s spirit of boldness by reinventing the rules in the new advertising campaign. A personal declaration of character, because all rules can be challenged, changed or reinvented, in the world of jewellery just as in life.

An innovative design that defies classification.