Top model Bella Hadid turns up the sensual factor in the Giuseppe Zanotti Fall 2017 ad campaign spotlighting the brand’s contemporary yet lush spirit with new and signature styles.

Photographed by Mario Sorrenti in New York, Bella Hadid perfectly embodies the different facets of the collection, further advances this striking juxtaposition. She seamlessly alternates between strong, bold poses and soft, enveloping ones.

Hadid models the “Picard,” a gold wedge sandal with an illusion heel; the “Charleston,” a pink bootie covered in marabou feathers; the “Janice,” a corset-inspired, lace-up boot; the “Sabine,” a sandal with a jeweled brooch; and a leopard heel and a crystal-embellished over-the-knee velvet boot called the “Dazzling Dena.”

“My Fall 2017 collection is a celebration of individual style — something that is independent of time and place and trends,” said Giuseppe Zanotti, the designer, in an official statement. “The campaign reflects the strong, sensual point of view I put into every shoe. It’s modern yet full of emotion and soul.”

The pared-down set, bathed in ruby red and featuring geometric shapes in total black, offers a modernist canvas
for the statement-making shoes of the season.