This season, the Jimmy Choo Pre-Fall 2017 collection focuses on fringe embellishments, studs as well as metallic materials for the transitional season.
Creative director of Jimmy Choo Sandra Choi states, “the campaign and collection invite you to embrace a free-spirited aesthetic where there are no rules. The styles are not there to define you but enhance how you feel at that moment.”
Photographed by Theo Wenner, model Steffy Argelich lounges in a setting full of sunlight and wood flooring. The advertisements were made with creative direction by Trey Laird and styling by Sarah Richardson.
A brightly colored psychedelic mule is an incredible shoe that will stand out anywhere and everywhere, the one here being the Jimmy Choo Hustle 100 black suede mules with pink galaxy star print and studs. The block heel is not too high, the open peep toe is cute and the shape and design of the mule are stunning.
The soft leather and metallic embellishments used for the Jimmy Choo Gigi flat tea rose mirror leather sandals with beads are exquisitely designed and detailed for maximum wearability. Hints of the favorite trends of the last few seasons make plenty of appearances throughout the collection – rose gold, ballet flat details and studs.
The Jimmy Choo Kamron 100 vintage rose suede round toe pumps with dégradé crystal stars feature a lace up design, creating a soft pink suede stiletto version of a sued ballet shoe. Customizing services are also going to be available for this collection.
The bags included feature a range of embellishments from studs to crystals and tassels with soft leather or suede fringe.
Shop the interactive lookbook as you hover over the items of interest and review the details to purchase online.