The fashion designer brings her unique aesthetic to the Victoria Beckham for Target collection, inspired by the upbeat charm of her own Victoria, Victoria Beckham line. She celebrates the shared experiences between herself and her daughter. The result is a look that’s fashionable, yet free-spirited and timeless.
The collaboration with Target also marks the designer’s first foray into the kids’ product category. Select pieces from the collection will be available for sale internationally via VictoriaBeckham.com.
“Working with Target has been a really exciting process, and this partnership allows us to share the essence of Victoria, Victoria Beckham with more people than ever before,” said Victoria Beckham. “I was inspired to create the Victoria, Victoria Beckham line when I was pregnant with Harper, and since its launch, the category has evolved into an established lifestyle collection. With both the line and my daughter turning five, I felt it was the perfect time to extend into a more accessible price point and to celebrate both milestones by opening the range up to include childrenswear for the first time.”
Victoria Beckham for Target is inspired by the Victoria, Victoria Beckham line, as well as Beckham’s everyday life and the shared experiences between mother and child. With more than 200 items featuring soft pastels, bright pops of color and pretty spring prints, the collection is feminine and functional and reflects the designer’s commitment to quality craftsmanship. Ranging in price from $6-$70, with most items under $40, Victoria Beckham for Target will be offered in sizes XS-3X for women and NB-XL for girls, toddler and baby. Standout pieces include easy-to-wear dresses, rompers and playful tops and bottoms for women, with corresponding styles for girls, toddler and baby.
Victoria Beckham for Target includes more than 200 pieces featuring soft pastels, bright pops of color and charming spring prints.