Christian Louboutin’s latest beauty creation draws inspiration from his long-standing love affair with lacquer. Not only did red nail lacquer inspire the red sole, but he has long admired the mirror-like surface of Chinese and Japanese lacquers. Now, for the first time, this inspiration enters the world of lip colour with Loubilaque. High coverage, high shine, and high drama, it bottles the esprit of lacquer.

“Loubilaque is for the bold woman who wants to bring attention to her lips. When she wears Loubilaque, she feels its power through other’s reaction to her,” said Louboutin.

Enriched with the highest concentration of pigments, the Christian Louboutin Loubilaque collection instantly animates lips with sleek  bold colour that molds perfectly to lips. Exclusively designed for Christian Louboutin, its one-of-a-kind applicator coupled with its comfortable non-sticky texture makes application seamless and sensual. Each lip lacquer is infused with a subtle and feminine scent to amplify the application experience. Specially formulated to reflect light, the formula takes on brilliant dimension – almost as if a mirrored surface.

In keeping with Christian’s vision of beauty as objet d’art, the bottle is designed with thick clear walls carved with an intricate mermaid tail pattern to encapsulate the opulent colour like an elixir. Mounted with a small ring threaded with a silk ribbon, the vial can be worn as a pendant. Loubilaque is encased in a jewelry-like box with a silk carrying pouch and silk ribbon.

Loubilaque is offered in 8 shades from nude to bright, including the brand’s iconic Rouge Louboutin shade. Women can now select their perfect Rouge Louboutin to adorn their lips from four different lip formulas. Loubilaque joins Velvet Matte, Sheer Voile, and Silky Satin Lip Colours, allowing women to find their perfect red finish and texture.

The lip lacquer will be retailing at $85 each and  will be available as of July 1st in selected stores and online at ChristianLouboutin.com.