With the Festival de Cannes in full swing, the house of Christian Dior has just opened a new boutique designed by the architect Peter Marino, at 7 Boulevard de la Croisette.

The new boutique overlooks Palais de Festival across the street, where celebrities and filmmakers grace the red carpet for the 69th Film Festival. Dior has had a presence at Cannes since 1956 when actress Michele Morgan wore the brand’s gown, a first for the house.

Leathergoods, timepieces, jewelry, ready-to-wear and footwear collections are spread over three floors dedicated to women and men.

Among the artworks to be found scattered between the collections are Russell Woodard armchairs, lamps designed by Wouter Hoste, and an animated mural by Oyoram. The gray and white tones of the Cannes store and its neo-Louis XVI-style medallion-back chairs draw on the intimate atmosphere of the historic address at 30 Avenue Montaigne in Paris.