Models Charlotte Free, Stella Lucia and Kitty Hayes star in the new Chanel Resort 2016 ad campaign.
Photographed by Creative Director Karl Lagerfeld, the brand Showcases the Korean-inspired designs as the trio poses in an outdoors setting full of greenery and trees. The campaign is a study in contrast, juxtaposing the vibrant colors of the collection with the soft beauty of nature. Patchwork prints, colorful bags and easy-going shapes standout against the natural backdrop.
Babydolls and smock dresses are infused with an old world elegance making this collection is all about the playful and the youthful. Though echoes of the classic Chanel tweed suit remain, Lagerfeld brings a new take to the iconic brand. The styles in tweed, are rendered in punchy weaves of bright hues.