The De Beers Bridal collection ad campaign, launched in Spring, features model Andreea Diaconu who was photographed by the internationally acclaimed photographer Mary McCartney, further continuing their  on-going collaboration between De Beers and Mary who is the curator of our “Moments in Light” celebration.

In the new De Beers bridal ad campaign, Andreea wears our sparkling De Beers Caress Ring and Aura earrings. Inspired by the true harmony of love, the contemporary design of our De Beers Caress ring delicately embraces the hero solitaire whilst reflecting the perfect equilibrium of strength and timeless grace.

The photography runs alongside the still life product shots by British photographer Richard Foster.

Go behind the scenes at our bridal advertising campaign shoot with model Andreea Diaconu and photographer Mary McCartney