Shot by renowned fashion photographer Alasdair McLellan and in partnership with creative agency Art Partner, featuring the Aquascutum Spring 2015 ad campaign featuring three British supermodels; the stunning Eliza Cummings for the second season running, Roger Frampton and Patrick O’Donnell.
Alasdair McLellan photographs in color this season, capturing intimate and classic shots of the three blue-eyed British models.
In classic blues, whites and browns the collection this season captures a slightly more casual side of the brand’s collection, with leather and suede jackets, beautiful white silk blouses and of course the brand’s signature trench coats in seasonal styles and luxurious yet technical fabrics.
Founded in 1851, Aquascutum’s heritage is rooted in the excellence of British tailoring and to this day delivers a stylish and luxurious elegance. Not always realised, the words ‘Aqua Scutum’ in Latin translate to ‘Water Shield’; for tailor and founder of the brand John Emary was the person responsible for pioneering the first waterproof wool fabric, then used from 1914 to make the functional trench coats for officers in the First World War.