Atlanta soul guitarist and Night Sun band member Curtis Harding joins the varied likes of Marilyn Manson, Daft Punk and Christopher Owens, as the latest recording artist to star in Saint Laurent’s Music Project, the luxury brand’s ad campaign and personal musical pantheon of creative director Hedi Slimane.

Shot in Los Angeles, the clip featuring Saint Laurent favorite Grace Hartzel, shares the first track from Atlanta-based Harding’s latest album – set for release in March 2014. Launched in 2013, the Saint Laurent Music Project puts iconic musicians and singers (from Chuck Berry to Courtney Love) in some of the house’s latest key looks, inviting them to sit for Hedi Slimane and partner with the creative director and photographer to create soundtracks for the house’s runway shows. A first for Saint Laurent, the Curtis Harding project is the first video to appear as part of the Saint Laurent Music Project.